Jeff and Michael Chernoff are a father-son duo with a legacy in the financial services industry. With over 50 years of combined experience, Jeff, the President of IAT Wealth Partners, focuses on a wide range of investment services, while actively contributing to the Tampa Bay community through leadership roles in local organizations. Michael, a seasoned financial advisor with a personalized approach, specializes in wealth management, retirement planning, and using life insurance as a strategic tool for clients’ financial security. Together, they are committed to building lasting relationships and providing tailored solutions to meet the unique financial needs of individuals, families, and businesses.

Services we offer

Financial Planning
We provide personalized financial planning services to help you navigate life’s major transitions—whether it’s debt management, a wedding, a new baby, a divorce, remarriage, retirement, or the loss of a loved one. From charitable giving to managing second homes and long-term care, we offer professional guidance tailored to your unique circumstances. Let us help you make informed decisions and secure a stable financial future during life’s pivotal moments.

Life Insurance
We offer a wide selection of high-quality, competitively priced variable life insurance products designed to meet your unique needs. Whether protecting your family, building wealth, or planning for your future, our skilled team is here to help you navigate the choices and find the best coverage for your goals.

Retirement
How do you picture your retirement? Whether you’re merely a few years or several generations away, now is the time to begin planning. IAT Wealth Partners is here to help you complete the puzzle of retirement plans by providing customized attention, professional services, and a strategy that matches your specific dreams.

Investments
Investing should be clear: buy low and sell high, but most of us forget to follow that advice. There are strategies that can help you create an investment portfolio that represents your risk tolerance, time horizon, and objectives. Our investment products and services are designed to assist you in accomplishing your financial objectives at all stages of your life.

College Funding
We recommend smart investment strategies to help fund your children’s education, including 529 plans and Florida Prepaid options. Our goal is to help you maximize savings, minimize taxes, and help build a strong financial foundation for their future.

Group Retirement
We help your business attract and retain top talent by offering customized employee benefit packages, including the design and maintenance of retirement plans. Our solutions are tailored to meet your workforce’s needs and support long-term financial security, which can give you a competitive edge in the marketplace.
Contact Us
Hours of Operation:
Monday 9AM – 5PM
Tuesday 9AM – 5PM
Wednesday 9AM – 5PM
Thursday 9AM – 5PM
Friday 9AM – 3PM
We look forward to hearing from you.
8548 North Dale Mabry Hwy.
Suite 2A
Tampa, Fl 33614
Main: (813) 931-4454
Fax: (813) 537-2128
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